Our Blog
What's happening at Bearhat, what's worth reading, and what we think about marketing for owner-led businesses.
How to Improve Your Sales Conversion Rate (Without Needing More Leads)
Getting enquiries but not enough sales? This free guide breaks down how to calculate your sales conversion rate - and what to fix to turn more leads into customers.
- Victoria Steele
Nominated for the Woman Who Achieves Awards 2026
- Victoria Steele
90 Day Marketing Plan for Small Businesses
Marketing feels messy when everything is urgent and nothing is clear. This 90 day marketing plan breaks things down into simple, realistic steps so you can focus on what works for you - without trying to do everything at once.
- Victoria Steele
Marketing Consultant vs Marketing Agency in Coventry: Which is Right for Your Business?
Not sure whether to hire a marketing consultant or sign with a marketing agency? This guide breaks down the difference between the two, and why most growing businesses really need something in between. If you’re stuck choosing between high fees or limited capacity, this post is for you.
- Victoria Steele
Bearhat Joins The Coventry & Warwickshire Chamber of Commerce
- Victoria Steele
How to Define and Set Marketing Objectives
Learn how to set marketing objectives that drive real business results. Step-by-step guide with examples, templates, and best practices for small business owners.
- Victoria Steele
We wear the
marketing hat (get it?)
Results driven
We start with a business level measurable outcome, then we work out how marketing can achieve it. Using data to inform every move.
Partnership approach
We are an extension of your team, collaborating closely with you to get the best results for your business.
Director led
No handoffs to junior team members. You’ll be working directly with our Founder to deliver the maximum, most strategic impact.